We’ve all done it. You’re scrolling Instagram and you land on one of those influencer makeup artists. Their makeup always looks flawless, good lighting and all, and you wonder why yours never turns out like that. Fast forward a few months. If you’re engaged, you think back to that artist, because now you need someone for your wedding hair and makeup and they seem like a perfect fit. There’s just one thing to check first. Are they actually a professional makeup artist, or a makeup enthusiast?
Think of it like cooking for fun versus cooking for a living. If you had to make a five-course meal for a gala, would you cook it yourself just because you enjoy cooking? Probably not. You’d hand it to a professional who has prepped for every scenario.
A lot of Instagram makeup artists are enthusiasts. They love makeup and they do a great job on themselves, but they aren’t professionals. For a wedding or any big occasion, you want a professional makeup artist, not just someone who likes makeup.

You can pick up a few clues straight from an Instagram profile when you’re comparing artists.
A makeup enthusiast:
A professional makeup artist:
None of this means an enthusiast isn’t talented. They might be great with a brush and do a beautiful job on you. But they don’t always have the training or experience a professional has. Remember that you get what you pay for, and a professional has the products, tools, and experience to give you the look you want.
xo,
Katelyn
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